Use cases
AI SEO audit: a site analysis built on Search Console and GA4 data
The SEO & Traffic Growth agent crawls your key pages, mines Google Search Console and GA4 for opportunities, and turns the findings into prioritized technical issues, keyword clusters, content briefs and quick wins you can ship within a week. It never changes anything on your site.
The challenge
Tools give lists, not priorities
A classic site audit produces hundreds of warnings, and it's unclear which ones will actually move traffic and which can wait.
Search Console data goes unread
Pages with many impressions but few clicks and queries sitting in positions 5–20 are the fastest wins – but digging them out of reports by hand takes time.
SEO is disconnected from business results
Which landing pages keep visitors engaged lives in GA4, which searches you appear for lives in Search Console; without combining them, priorities are guesswork.
Advice you can't act on
Generic advice like “improve content quality” doesn't tell a developer or editor what to do; they need a specific page, issue and fix.
How OrqLabs handles it
Technical and on-page crawl
The agent crawls your site within the same domain (15 pages by default), respects
robots.txtand uses your sitemap. It checks status codes, title length and uniqueness, meta descriptions, H1s, canonicals, word count and internal links, and writes up each issue with severity, affected pages and a concrete fix.Search Console opportunities
From the last 90 days of query and page data it finds high-impression queries in positions 5–20, pages with a low click-through rate for their position, and pages competing with each other for the same query.
Business impact from GA4
It reads top landing pages, channels and engagement from GA4, so recommendations are prioritized by where traffic and engagement actually come from – not by SEO signals alone.
Keyword clusters and content briefs
Queries are grouped by intent (informational, commercial, transactional, navigational) and each cluster gets a target page. For high-priority clusters it writes up to 6 content briefs: target and secondary keywords, an H2/H3 outline, word count, internal links and a call to action.
Quick wins and the report
Work you can finish within a week is ranked by impact and effort – new titles and descriptions for low-CTR pages, internal links to striking-distance pages, fixing broken links and redirect chains. Everything lands under Reports as an SEO audit.
Example flow
A Schedule trigger starts the workflow on the 1st of each month at 08:00.
The SEO & Traffic Growth agent crawls up to 15 pages and reads the most important ones in full.
In parallel it pulls Search Console query and page data and a GA4 summary, and checks the search results for your seed keywords.
It produces technical and on-page issues, keyword clusters, content briefs and quick wins.
The SEO audit report is saved under Reports.
Notify team tells your team the report is ready, in-app and by email.
Things to keep in mind
Read-only access
The Search Console and GA4 connections only request read access (
webmasters.readonly,analytics.readonly). The agent doesn't change your site, Search Console or GA4; you or your developer apply the fixes.Search Console property format
Enter a domain property as
sc-domain:example.comand a URL-prefix property exactly as shown, including the trailing/. Search Console data usually lags 2–3 days. Details: Google Search Console integration.Less data, weaker advice
Without Search Console, keyword clusters come only from seed keywords and search results; without GA4, prioritization rests on SEO signals alone. We recommend connecting Serper or Tavily for search result analysis.
Model and cost
The agent's default model is Claude Opus 5; for more frequent runs choose Claude Sonnet 5, and lower the cost further by auditing fewer pages and switching off briefs. The ready-made template's per-run budget is USD 6.
Frequently asked questions
Does the AI SEO audit change anything on my site?
No. The agent only reads and recommends, and Search Console and GA4 access is read-only. You or your developer apply the fixes.
Can I run a site SEO analysis without Search Console?
Yes – the technical and on-page audit and clustering from seed keywords still work. Without real search data, though, spotting and prioritizing opportunities is much weaker.
How many pages are crawled?
15 by default, and you can change it. The crawl stays on the same domain, respects robots.txt and covers at most 30 pages per crawl.
How often should I run an SEO audit?
The template runs monthly, which is enough for most sites. If you publish often, run it every two weeks.
Can I turn the briefs into content?
Yes. Feed the briefs to the Content Creator for social drafts, or define a Custom Agent with your own instructions for long-form drafts; drafts wait for your approval before publishing.
Get started with OrqLabs
Build your first workflow today
Start on the free plan: connect your accounts, pick a template and stay in control with approval steps. No credit card required.