Solutions
An AI team for podcasters: new episode announcements, a listener newsletter and quote posts
OrqLabs for podcasters: your RSS feed is checked every two hours, and when a new episode appears the Instagram, X and LinkedIn announcements and a listener newsletter draft come to you for approval. Guest promos and quote posts from the episode are prepared, reply drafts are written for the YouTube comments on your video podcast, and a report comes out at the start of each month. The Podcaster sector pack in the setup wizard creates all of this as drafts.
The challenge
The same promotion job after every episode
Once recording and editing are done, the episode has to be described separately for each platform, and when the announcement is late the first days of the episode stay quiet.
No direct line to listeners
If listeners do not see the episode in their podcast app they never hear about it, and without an email list of your own you have no direct channel to announce a new one.
No room for error with guests and quotes
Sharing a sentence the guest never said as a quote damages trust, while preparing quote posts by hand takes hours for every episode.
Video podcast comments
If you also publish the episode on YouTube, thank-yous, episode suggestions and sensitive comments about a guest pile up in the same place.
How OrqLabs handles it
New episode announcement from RSS
The New episode announcement workflow reads your RSS feed every two hours and picks up only the newly published episode. The Content Creator writes separate announcements for Instagram, X and LinkedIn from the episode's title, description and listening link, highlighting the one big idea of the episode and the guest. A post image is generated, the draft comes to you for approval and the Social Publisher schedules what you approve. The same flow exists as a template: New episode or video announcement (RSS).
Listener newsletter
Episode newsletter writes a 150–200 word newsletter draft from the same RSS item: the main idea of the episode, three highlights as bullet points and a “Listen to the episode” link. The prompt tells the model not to add information that is not in the episode description. The draft is prepared in approval mode and, once you approve it, goes to the confirmed subscribers on your built-in OrqLabs newsletter list.
Guest promos and quote posts
You give the Guest promo workflow the guest's name, the episode topic and the release day, and two promo posts are prepared for the run-up to the episode. Into the Episode quote posts workflow you paste quotes taken word for word from the episode; a separate post with an image is written for each quote for Instagram and X, and the quote is not altered. Both are scheduled after your approval.
Reply drafts for YouTube comments
If you publish a video podcast, YouTube comment management reads new comments every two hours. The Community Manager writes reply drafts that thank listeners and collects episode suggestions; the drafts wait on the Approvals page. Negative or legal comments about a guest (words such as lawsuit, copyright or complaint) are passed to you without a reply.
Monthly report and content from the transcript
On the 1st of each month the Report Writer summarises the last 30 days of social media and newsletter results. If you want content from the episode's audio or video file, the Podcast / YouTube episode to blog and posts template transcribes the speech, adds a blog draft to WordPress and brings LinkedIn and Instagram posts to you for approval.
Example flow
Start free, no credit card required. Pick the Podcaster sector pack in the setup wizard; the strategy, agents, workflows and knowledge base topics are created as drafts.
Connect your Instagram, X and LinkedIn accounts, and your YouTube channel if you publish a video podcast; fill in the knowledge base documents “About the show”, “Episode archive”, “Sponsorship” and “Frequently asked”.
Enter your podcast RSS address in the variables of the announcement and newsletter workflows; create a list in the Newsletter section and link it to the newsletter workflow.
Check each workflow with a test run and activate it.
When a new episode is published, edit and approve the announcement posts and the newsletter draft.
Run Guest promo before the release and Episode quote posts after it, pasting the quotes word for word from the episode.
Manage comment reply drafts on the Approvals page and read the report under Reports on the 1st of the month.
Things to keep in mind
Listening figures are not read
OrqLabs has no integration with podcast listening platforms (such as Spotify or Apple Podcasts); the RSS feed only supplies the episode's title, description and link. The monthly report is therefore based on the results of your connected social accounts, your YouTube channel and your newsletters, and you follow downloads per episode in your hosting provider's dashboard.
Announcements and the newsletter are written from the episode description
The RSS workflows do not listen to the audio; the copy is generated from the title and description in the feed. The more detailed your description, the more accurate the announcement. To get content from the audio itself, use the transcript template or the video studio in the creator panel (by pasting the episode transcript).
Rules for quotes and sponsorships
The pack's rules tell the agents that words a guest did not say are never written as a quote and quotes are taken word for word from the episode, that sponsored episodes and ad reads are disclosed, and that guests' personal data is not shared without permission. Instagram requires a professional account and media on every post, which is why the announcement and quote flows generate an image.
Agents used
Content Creator
Platform-native posts, captions, threads and calendars
Social Publisher
Schedules and publishes approved content at the best times
Community Manager
Replies to comments and mentions in your brand voice
Report Writer
Weekly digest of everything the agents did
Ready-made templates
Integrations needed
Frequently asked questions
Does OrqLabs connect to Spotify or Apple Podcasts?
No, there is no integration with podcast listening platforms. New episodes are picked up from your podcast's RSS feed and listening figures are not read. You keep publishing the episode through your hosting provider.
Does the AI listen to the episode before writing?
Not in the pack's RSS workflows: the announcement and newsletter are written from the title and description in the feed. If you want content from the audio or video file, the transcript template transcribes the speech and prepares a blog draft and posts.
How soon after release is the announcement ready?
The RSS feed is checked every two hours; a new episode is picked up at the next check and the drafts land in your approvals. Posts are not published and the newsletter is not sent until you approve them.
Does the AI choose the quotes?
In the pack's quote workflow you paste the quotes word for word from the episode, and the agent writes a post for each without altering the quote. It is instructed never to present something that was not said in the episode as a quote.
How do I start?
Start free, no credit card required. Pick the Podcaster pack in the setup wizard and add your RSS address and accounts; everything is created as a draft and no workflow runs until you activate it.
Get started with OrqLabs
Build your first workflow today
Start on the free plan: connect your accounts, pick a template and stay in control with approval steps. No credit card required.